Idea 1

A day in the Life of.... 


As the app is geared towards university students, we thought that an advert documenting a day in the life of a university student could work well, it would show how their day is structured etc, and also what outfits they wear for what occasion, e.g. going to lectures, going shopping, going out for food, having a night out etc documenting their style, which is relevant to the app.

A good advert that documents 'a day in the life of...' is this for McDonalds in 1991

It shows how a basic day in the life of advert can be made, highlighting just the main features of what has happened. Also they way it doesn't go into too much detail, or linger on a certain element for too long works really well.